Harte-Hanks, Inc. is an international direct and interactive marketing services company that provides end-to-end customer relationship management (CRM), related marketing services solutions and shopper publications to a wide range of industries serving both consumer and business-to-business markets. The Company's direct and interactive marketing business operates both nationally and internationally, while its shopper business operates in selected local and regional markets in California and Florida. Direct and interactive marketing represented 66% of Harte-Hanks' revenue as of December 31, 2001. In November 2001, the Company acquired Sales Support Services Inc., a business-to-business lead generation, order processing and fulfillment services company to the automotive, energy and other industries.